Leading Adults Toward a Better Tomorrow
2019 Conference Agenda
Thursday, March 7, 2019
7:30 am-8:30 am Breakfast/registration
8:30 am-9:00 am Welcome
9:00 am-10:00 am Opening Session - Creating Learning Spaces - Kevin Gecowets
Adult learning is heavily contextual and dependent on conditions that promote learning. The ability to solve complex problems requires reflection, embracing uncertainty, socialization, and communication, risking, and experimenting with new ways of knowing, being, and acting. However, the demands of our organizations, scarcity, power dynamics, and politics present external barriers to these ways of being and doing. Internal barriers like habits, fears, and external locus of control can lead to lack of efficacy and failure to learn. Social demands, conformity, inequity, perceived power and lack of shared meaning complicate these issues in the interpersonal space. This session will discuss these barriers to learning, and discuss strategies for managing those barriers to create spaces conducive for adult learning and growth.
10:00 am-10:10 am Break
10:10 am-11:00 am Panel Presentation - Partnerships in Continuing Education - Rusty Denning
and Melissa Terbrueggen
Partnerships are an increasingly important way to build your continuing education and contract training programs. From individual courses to programs and initiatives, partnerships are the portal to connect business, industry, and the community with your institution. Come hear from two leading partnership development professionals and discover the different kinds of partnerships that work and the keys to making them successful.
11:00 am-11:10 am Break
11:10 am-12:00 pm Concurrent Sessions
Best Practices in Program Development - Melanie Baer, Deborah Champion,
Kathleen Kosmoski, & Karen LaMarsh
Are you struggling to develop new programs? Unsure of what new programs to
offer? Our panel of presenters have over 60 years of combined experience in
course development, marketing, and coordination. During this session, you will
learn some best practices to help you demystify the secrets of program
Goodwill Programs & Partnerships – Employing People, Improving Lives
Goodwill Career Centers offer a broad range of support services to help give job
seekers and edge. From building soft skills and developing entry-level skills to
strength identification and career counseling, Goodwill is helping put people to
work. Come hear from top Goodwill executives on how they are working with
local universities and colleges to provide training programs throughout Georgia.
12:00 pm-12:15 pm Break
12:15 pm-1:45 pm Business Meeting & Awards Luncheon
The Future of GAEA!
1:45 pm-2:00 pm Break
2:00 pm-2:50 pm Concurrent Sessions
Quality Matters! – Karen LaMarsh
Continuing and professional education provides an opportunity for
institutions/organizations to serve a broader range of learners; but meeting
these learners’ needs and expectations can be a challenge. We will look at
opportunities and strategies for continuing education professionals to provide quality throughout the development and delivery of excellent courses. How do
you develop a strategic plan for ensuring quality programs? We will discuss
everything from needs assessment to evaluation. IACET accreditation will also
Developing a Strategic Marketing Plan – Chase Highley, Green Stone Media
Every organization has goals and objectives. However, the lack of budget, the
right resources, and most importantly - a strategy - can make it challenging for
many companies to accomplish what they would like to do. During this session,
you will learn about a proven framework that has helped many organizations
exceed their goals, create new business to business partnerships, and increase
their brand awareness.
2:50 pm-3:00 pm Break
3:00 pm-3:50 pm Concurrent Sessions
WorkSource Georgia Update - John Helton
This workshop will provide a broad overview of the Workforce Innovation and
Opportunity Act (WIOA), how the legislation is delivered across Georgia,
available funding resources, special projects funding, and the role of workforce
boards in the greater workforce development system. Bring your questions,
ideas and concerns for this interactive discussion.
Digital Marketing – Chase Highley, Green Stone Media
These days, navigating the digital landscape can be challenging. In Continued
Education, the decision makers you work with are many different people looking
for your services in various ways and places. Come to this session to learn how
to use Digital Marketing Solutions to boost awareness & engagement and
generate qualified leads.
5:00 pm Networking and silent auction
Friday, March 8, 2019
7:30 am-8:30 am Breakfast
8:30 am-9:20 am Concurrent Sessions
Providing Value With LinkedIn - Jessica Thompson & Nick Timmons
LinkedIn can be a great place to promote what you offer amongst a network of
dedicated business professionals who could potentially become employers or
employees. During this session, we’ll talk about what it takes to make your
efforts count on this platform.
Take 10! - Utilizing Internal Partnerships to Revitalize the Workforce – Cher
Brister & Stephanie Rooks
Are you maximizing partnerships within your institution? Learn how to work
with multiple departments to make a difference AND a profit by examining
Gwinnett Technical College’s Take 10 Program.
9:20 am-9:30 am Break
9:30 am-10:20 am Concurrent Sessions
Using the User Journey Map to Create Effective Landing Pages -
This presentation will introduce you to the Customer Journey Map as a tool for
creating excellent customer experiences. We'll explore what the map is and
how it works, then we'll apply what we've learned to create an effective landing
page to reach users in large organizations who are looking for group
Building a Successful Contract Training Program - Rusty Denning
In this session participants will learn about the various components of building
a successful contract training program and how to integrate them into their
existing program set-up. Key topics covered will include: Organizational
Structure, Lead Generation, Needs Analysis , New Product Development, Return
on Investment, Client Loyalty, and Pricing Models. Use these best practices from
successful programs to grow your own.
10:20 am-10:30 am Break
10:30 am-11:30 am Closing Speaker - Creativity, Attitude, and Motivation - Comedian, Larry Weaver
Professional comedian and business leader Larry Weaver uses clean humor, funny anecdotes, and emotionally charged stories to illustrate the importance of creativity, attitude, and motivation. These topics are crucial to success in any venture, whether your focus is leadership, teamwork, customer service, sales, change, or just reducing stress. You audience will laugh, learn, and leave feeling refreshed.
Key Points Include:
* Creativity – write your story, brainstorm effectively, and overcome obstacles.
* Attitude – tune out distractions, embrace change, and reduce stress.
* Motivation – find energy, practice excellence, and achieve your goals.
11:30 am Closing remarks